Module Descriptions

We offer three Modules to Maximize Return On Image.

Module One: Save the Best, table the Rest!

Uncovering your mid-life career path is challenging to do by yourself. We will listen, process and synthesize this information with you, then organize and document and use it to build your business. We will:

  • Brainstorm all options
  • Rank options with your values
  • Focus on your passion
  • Inventory talents and match them to goals
  • Identify target market
  • Evaluate access to target communities
  • Assess financial, time, and workload capacity
  • Research market and competitors
  • Outline Product Pyramid
  • Visualize ten year plan

Module Two: Differentiate your Image

How competitive is your field?  To survive we must be creative and strategic to stand out from the competition. We will guide you on how to amplify your talents and match them to a market that appreciates them. We can:

  • Refresh company name and tagline
  • Evaluate current image and craft  future image
  • Train body language to agree with your brand
  • Chart out ways to highlight fortes
  • Inventory noticeable/outward/visible imperfections
  • Apply remedies to diminish severe faults
  • Pinpoint  ideal client
  • Position company to be in front of target market
  • Define corporate identity
  • Price accordingly

Module Three: Implement your image across all communication lines

Now with the destination planned, the target defined, it is time create the brand and launch it. For many established businesses, this is the module they need to revamp  and extend their brand to get current with the times. We will:

  • Produce a strong branding plan
  • Manage and advise on logo creation (creating logo is an additional cost.)
  • Claim your name online
  • Set up accounts and integrate social media
  • Utilize online tools
  • Studio Photo Shoot for a head shot
  • Design printed corporate collateral, business cards, signs, etc
  • Produce digital branded forms, headers, signatures, icons
  • Generate consistent online branding, Youtube, Twitter backgrounds
  • Make suggestions for an effective and functional website (revising and creating the website is additional costs.)

Return On Image Results

  • Own a recognizable, memorable logo to accurately represent your brand
  • Communicate your message with power
  • Allow social media to power-up your  brand
  • Possess marketing materials that will impact your customers
  • Have logos, colors, and taglines that truly represents your brandIncrease professionalism with branding consistency  
  • Reach  customers through  Blog, Facebook and LinkedIn accounts
  • Know how to maximize Online Marketing
  • Appear to be organized, established and a successful company
  • Maximize  Return On Image, not having to solely rely on your physical presence